About
True North Collaborative is a global strategy & innovation consultancy by Andrew Kepley.
Founded to help brands and leaders realize their purpose and vision through data-informed strategies.
A problem solver at heart, Andrew is a senior strategist, brand marketer, and operations leader who has worked with some of the world’s most recognizable and iconic brands. Highly adept at quickly seeing the big picture and turning insights into action, he is known for delivering strategic business and brand plans that result in sustainable, profitable growth.
Most recently, Andrew led brand and commercial strategy for adidas, where he developed go-to-market strategies and served as a key thought partner to the C-Suite and executive team, globally. Having served both in-house and agency-side, he’s known for creative, collaborative leadership, team-building, and influencing work to be bigger, bolder, better. His client roster includes Nike, Arc’teryx, Amazon, Microsoft, T-Mobile, Brooks, & Nordstrom amongst others.
Andrew holds an MBA from the University of Washington and an undergraduate degree from James Madison University. Outside of work you can find Andrew, his wife, two kiddos, and dog Juniper exploring the mountains outside Portland, Oregon by foot, bike, and ski.